Tag: micro-negotiation

Micro-Negotiation and The Future of Online Advertising

Filed under Advertising, Computing Forever, Dave Cullen of Computing Forever, Insights, Marketing, Media, Social Media, Technology Fails

Dave Cullen of Computing Forever suggests micro-negotiating with content consumers who use ad-blockers. Essentially, it would ask the visitor whether he wishes to support the content creator. This could get more complicated on platforms that run 3rd-party content while seeking ad revenue for themselves… Dave also touches on problems with the intrusiveness of advertising and …

Ad Blockers, ad-block, adblock, adblockers, content creators, gamification, micro-negotiation, Online Advertising

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