YOU NEED VIDEO CONTENT MARKETING Your target customers are searching for information related to what you offer. This gives you an opportunity to be the one who gives them useful information. Video Content Marketing engages your target audience with a combination of Customer Service, Marketing, and a Multimedia User Experience where your target customer is …
CLICK ABOVE to Read the full article from The Video Content Marketing Guru! It cannot be overstated how important it is to place videos on your website pages and to show you have them by using thumbnail images with play buttons. (The same goes for your blog posts!) Perhaps you understand it is important to …
CLICK ABOVE to Read the full article from The Video Content Marketing Guru! As Carla Marshall at ReelSEO recently explained, YouTube still retains its position as the place for long-term online video engagement, even if FaceBook has a stronger view count on the first day after a video is uploaded. Much of this has to …
CLICK ABOVE to Read the full article from The Video Content Marketing Guru! There is a significant shift in the customer behavior involved with new technology and how marketers reach and interact with these customers. This change can be best explained with the concepts of Lean Forward and Lean Back. When determining how best to …
CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Content Marketing is about meeting your customer where they are and providing information that is relevant to their needs. Video content is the best way to engage your customers. However, you don’t just show up to the video shoot and start talking …
CLICK ABOVE to Read the full article from The Video Content Marketing Guru! There has been a propaganda campaign at work that seeks to convince marketers that using direct video uploads to FaceBook is more effective than posting to YouTube and then referencing YouTube videos on the FaceBook platform, but as ReelSEO has written, analysis …
Lack of Customer Focus Leads to Lack of Participation
A recent report suggests people are tired of brand engagement opportunities. While the sheer number of brand engagement opportunities may be a factor, and the internet honeymoon may be over, the usual culprit is probably much to blame: The brands lack a customer focus, which leads to lack of participation. What is in it for …
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