Category: Video

Long-Term YouTube Video Engagement VS FaceBook

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! As Carla Marshall at ReelSEO recently explained, YouTube still retains its position as the place for long-term online video engagement, even if FaceBook has a stronger view count on the first day after a video is uploaded. Much of this has to …

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Logic & Emotion in Video Content Marketing

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Your online videos are a multimedia experience, and you are both using logic and emotion in video content marketing. ReelSEO has a recent article that delves into the topic. You are presenting logical arguments and solutions to your ideal clients, which they …

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Lean-Forward VS Lean-Back

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! There is a significant shift in the customer behavior involved with new technology and how marketers reach and interact with these customers. This change can be best explained with the concepts of Lean Forward and Lean Back. When determining how best to …

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Increase Video Marketing Budget to Increase Video Marketing ROI

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! As we move into a new year, many companies are thinking of how they can increase marketing ROI. Increasing your video marketing budget can do just that. By creating more and/or better videos and distributing them properly and effectively, you can turn …

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From Direct Marketing to Direct Media

I just want to take a moment to point out that in the age of The Internet and Social Media and Streaming Video and mobile devices and Alternative News Sources and Mass Media Censorship and claims of “Fake News”, what may have began with Direct Marketing approaches has led to a phneomenon of “Direct Media”… …

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How To Approach Video Posting on FaceBook

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! For many years, it was taken for granted that the best way to share a video on FaceBook was to copy & paste the URL of a YouTube video, and it automatically embedded. While this practice still results in an embedded video …

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YouTube Ads for Nasty PC Companies and Content Creators Opposing Advertisers

Allegedly, some major corporations are boycotting the YouTube Advertisement Platform because their ads are appearing before, or during, or next to video content with which they do not agree… This is more likely part of the general Corporate Collusion to destroy the decentralized media YouTube dominated for its first 12 years by independent content creators, …

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Nearly Half of Searches Have YouTube Videos in Google Search Results

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! As reported by ReelSEO and Searchmetrics (whose parent company is Google), Google keyword searches yield videos 55% of the time, and 82% of those videos are YouTube videos. FaceBook videos do not show up in Google search – at least partially because …

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Misuse of Video Screens in Public and Commercial Environments: McDonald’s and Disney World

Recently, I have had some experiences in which video screens meant to be helpful have effectively done more to hinder their purpose. The first was a visit to McDonalds. If you have been inside a McDonald’s Restaurant recently, you may have noticed video screens have replaced the menu boards on the back wall above and …

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Google’s Tool for Moving Your YouTube Channel Between Pages & Profiles

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! We recently published an article highlighting the interaction of YouTube and Google+ Pages/Profiles, including links to several Google Support pages to assist with moving YouTube Channels between Pages & Profiles. (YouTube Channels are usually now an extension of a Google+ Page of …

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Edutainment and Engaging Your Target Audience

At Media Blitz Publicity, we provide Video Content Marketing Services, Media Production Services, and Content analyzing the intersection of Media, Marketing, Entertainment, and Education. At the center of all of this is a concept called Edutainment. Many people have a craving for knowledge. Your target customers certainly do when it comes to what you have …

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Evergreen Video Content Marketing

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! When people go online seeking answers to their questions, they may have very specific questions that require the most specific answers. You would do well to have video content in place to lead your customers to the answers they need. However, the …

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YouTube to Become One Big, PC, Censored “Safe Space”?

Google-owned YouTube has some new policies regarding monetization of video containing content involving subjects or events that are controversial or sensitive… This could be construed (and applied?) many ways, and it sure sounds like it is describing most things that are really worth talking about; That is, anything “newsworthy”… If Google retains control to determine …

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A “Dislike” Button For Your TV – Where To Complain About Television Content

A popular request on platforms like FaceBook has been a “dislike” button to show disapproval or negative reaction to content. The Internet does allow virtually unlimited avenues of content discovery, and the user experience is largely user-directed. Television, in contrast, is heavily controlled and programmed, with the viewer choosing between channels. Where is the call …

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Engage Your Ideal Customers Using Video Marketing Personas

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Content Marketing is about meeting your customer where they are and providing information that is relevant to their needs. Video content is the best way to engage your customers. However, you don’t just show up to the video shoot and start talking …

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Embed YouTube Videos on Your Website

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Once your videos are published to YouTube, they are accessible to all visitors to YouTube.com unless the videos have been set as “unlisted” or “private”. They may come up in YouTube searches or Google searches if they appear relevant to a search. …

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FAKE YouTube’s RESTRICTIVE Mode and COLLUSION with Network TV to End REAL YOUTUBE

Apparently, YouTube sees its decentralized video content model as such a severe threat to Google’s newer Network TV Business/Other interests that it is sabotaging the traditional usability of the YouTube platform. We’ll have more on this soon. To get up to speed, we encourage you to watch this video from Dave at Computing Forever…

Editorial Content Planning Utilizing Video Assets

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! After we have worked with our customers to strategize, plan, and shoot their videos, we then edit and publish the completed, optimized videos to YouTube, which is the second-largest search engine after its parent company, Google. In the case of video libraries, …

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YouTube & FaceBook: Comparing Apples to Oranges

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! There has been a propaganda campaign at work that seeks to convince marketers that using direct video uploads to FaceBook is more effective than posting to YouTube and then referencing YouTube videos on the FaceBook platform, but as ReelSEO has written, analysis …

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YouTube is Still the Priority for Publishing Video Content

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! With all the talk about FaceBook encroaching on what has been YouTube’s turf for the past decade, one needs to keep in mind that YouTube has some established competitive strengths that FaceBook cannot threaten. Some may ask, “Is YouTube still the priority …

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