http://www.reelseo.com/taco-bell-facebook-video/ Taco Bell is using FaceBook as a content hub and main way of interacting with followers online. This is similar to its behavior on Twitter, in which it uses quick responses. 92% of its video views are coming through FaceBook videos. This makes sense because FaceBook is very flexible regarding formats, and customer behavior …
http://www.reelseo.com/7-video-tips-social-media-marketing-world/ Following Social Media Marketing World, there are some ideas that are abuzz: Expect increased use of live video in marketing. Expect more thorough use of FaceBook video. Network TV may have an increased online video presence. Video Analytics, SnapChat, Click-Throughs, and Adwords Remarketing Lists are also discussed.
http://www.reelseo.com/youtube-reaches-bigger-audience-than-us-tv/ More people ages 18-49 are watching YouTube than the 10 most popular Prime Time TV Shows in the United States. This makes sense – Wouldn’t you rather watch what you are looking for than whatever garbage the TV companies have queued up for the masses? The only reasons you wouldn’t watch it on YouTube …
Google is pursuing virtual reality, and it relates to how video may be experienced and consumed on the web in the future… Read more at http://www.reelseo.com/google-virtual-reality-video/
FaceBook continues to grow as a way people consume video online, taking a significantly larger chunk of the online video viewing market than 2 and 3 years ago. However, it is different from its competitors… Read more at http://www.reelseo.com/500-million-watch-facebook-video/
Cisco reports that in 2020 internet traffic on mobile devices will consist of 75% video content… Read more at http://www.reelseo.com/2020-mobile-video-traffic/
Fair use is complicated. Unfortunately for creators, for all of the good the DMCA has led to it has also forced platforms like YouTube to err on the side of caution or risk negative consequences. As a result, false copyright claims and takedown requests often leave creators on YouTube with few options… Read more at …
Maybe you have a lot of good videos, and maybe you even have lots of views – perhaps even from among your target market… However, one thing that helps to encourage this continued behavior is building a strong and loyal subscriber base. ReelSEO suggests eleven steps that you can take to make the most of …
It appears YouTube may be testing how Search Results are displayed, using only select accounts. Perhaps this is a hint of what to expect if the changes are determined to be better as a result of the testing? Read more at ReelSEO: http://www.reelseo.com/youtube-search-results/
There is a growing trend of Ad Budget shifting from TV Ads to Online Video Ads. That’s great news for those of us who need the budget for Online Video Marketing. http://www.reelseo.com/video-advertising-tv-ads/
An analysis of Buzzfeed’s strategies toward marketing with videos on FaceBook versus marketing with videos on YouTube. From ReelSEO: http://www.reelseo.com/buzzfeed-video-titles/
Google announced its new ad-free subscription option, YouTube Red, days before its launch on October 28th, 2015. There are extra perks, like YouTube Music, that come along with the ad-free experience. The approach is somewhat reminiscent of Amazon Prime. There is a 1-month trial before $9.99 per month kicks in. Read about it more at …
Here are 16 video marketing tips from vidsummit 2015, according to ReelSEO: #1 Every successful YouTube campaign has 3 components: attract, retain, and monetize. #2 Pre-roll and in-display ads are the cheapest way to earn massive views from a highly targeted audience. #3 Deleting a poorly performing video can dramatically improve your channel’s overall ability …
Would an A/B testing feature be a good addition to YouTube and its users? How about more flexibility and options for displaying videos and related elements in general? In addition to A/B testing, more options for generating thumbnails within YouTube would be appreciated. Advanced embedding and video display options could be more accessible, and more …
There are several things you can do to increase the number of people who subscribe to your YouTube videos. Things like presenting them with the option to subscribe so they don’t have to think of subscribing themselves or take the extra effort required to go out of their way to do it can make a …
Not only do 55% of all keyword searches in the U.S. return at least one video blended into Google’s web search results, but 8 out 10 of those videos belong to YouTube. That’s according to a new white paper from Searchmetrics, who state that the proportion of YouTube videos in Google’s Universal Search results (the …
Marketing is as much of an art as it is a science and no more apparent can this be seen in video marketing. Behind the camera, there is no single set of rules to follow that guarantee success, regardless of your industry. Indeed, the best video marketing often surprises and delights us by defying our …
Many brands don’t include their YouTube videos on their own websites, yet the ability to embed YouTube videos has been around for almost a decade. In August 2005, the Official YouTube Blog confirmed that, “You can now embed the YouTube video player into your own webpage! That way people can view the video on your …
The popularity of mobile video continues to increase, and will account for a staggering 72% of total mobile data traffic by the end of 2019, according to a new study by Cisco. As part of its annual report on the state of mobile data traffic, the I.T. giant not only confirmed that mobile video viewing …
