Category: How To

Welcome To Electrician U – Electrical Training – Introduction by Electrician U

Run Your Business While Implementing Video Marketing

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! You are busy with your business. You know you need video, and you understand that you need to implement video content marketing with a clear plan. However, you are finding it is difficult to follow through. You probably do not have a …

Continue reading

Electrician U – Episode 1 – Electrical Testers and Multi-Meters

How To Approach Video Posting on FaceBook

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! For many years, it was taken for granted that the best way to share a video on FaceBook was to copy & paste the URL of a YouTube video, and it automatically embedded. While this practice still results in an embedded video …

Continue reading

Google’s Tool for Moving Your YouTube Channel Between Pages & Profiles

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! We recently published an article highlighting the interaction of YouTube and Google+ Pages/Profiles, including links to several Google Support pages to assist with moving YouTube Channels between Pages & Profiles. (YouTube Channels are usually now an extension of a Google+ Page of …

Continue reading

The Fastest Way to Get a Custom YouTube URL

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! You’ve launched your YouTube Channel, and perhaps you already have some videos uploaded.  You want to take all the best steps to optimize and grow your channel the right way, but you notice one thing you can’t seem to optimize: You want …

Continue reading

Engage Your Ideal Customers Using Video Marketing Personas

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Content Marketing is about meeting your customer where they are and providing information that is relevant to their needs. Video content is the best way to engage your customers. However, you don’t just show up to the video shoot and start talking …

Continue reading

The Best Ways to Deal With Negative Comments and Feedback

When an article you wrote or a video you made gets negative comments, your first reaction may be emotional, and that stems from the fact that you put significant thought and energy into making that content available. However, when you break it down rationally it becomes clear that there are different types of negative comments …

Continue reading

Video Tips for The Camera-Shy

CLICK ABOVE to Read the full article from The Video Content Marketing Guru! Perhaps you have read our many posted articles and seen examples of how video content marketing can boost your business, but you are a quiet or introverted person who isn’t sure how comfortable or effective you would be in front of the …

Continue reading

Double Your YouTube Subscribers

Maybe you have a lot of good videos, and maybe you even have lots of views – perhaps even from among your target market… However, one thing that helps to encourage this continued behavior is building a strong and loyal subscriber base. ReelSEO suggests eleven steps that you can take to make the most of …

Continue reading

Your Brand Needs Consistent Content – But Most Brands Can’t Keep Up

There is a competitive advantage to be had in your market if your business has consistent content with substance and good strategy. Most smaller companies can’t keep up because their resources are stretched thin, even if they would otherwise be agile enough to do it themselves. Many larger companies are too bulky to make the …

Continue reading

Tips To Help Your Colleagues Be Successful Content Creators

Like many others, I’ve faced challenges when it comes to content marketing, but one of the most frustrating was getting my colleagues on board with content creation. No matter how much we discussed the importance of their input, it was rarely smooth sailing for one reason or another. http://contentmarketinginstitute.com/2015/01/tips-help-colleagues-successful-content-creators/

How To Embed YouTube Videos on Your Website

Many brands don’t include their YouTube videos on their own websites, yet the ability to embed YouTube videos has been around for almost a decade. In August 2005, the Official YouTube Blog confirmed that, “You can now embed the YouTube video player into your own webpage! That way people can view the video on your …

Continue reading